Trent and his seed dealership were longtime partners with another company. Cutting ties with his previous brand wasn't easy, but the results were worth it.
Jeff Burkley is a data man. When he was first introduced to Wyffels, he was skeptical. He didn't think it could hang with "the big boys". When the results came in, he became a believer.
Seed Representative Mike Madsen could never get corn seed sales going in his area. Things changed when he gave Wyffels at try.
When it comes to selling Wyffels, all you have to do is tell the story. That's Seed Rep Joe Mauch's philosophy. Initially hesitant about Wyffels, Joe quickly became an advocate after experiencing the brand's values and performance.